Apps · AI · ERP · Custom Systems

    FMCG & Distribution

    Digital solutions for fast-moving consumer goods companies and distribution networks — from route sales to warehouse management to ERP. We help distributors eliminate paper, gain real-time visibility, and increase orders per rep by 30% or more.

    The FMCG distribution industry runs on speed, accuracy, and coverage. Yet most distributors in the MENA region still operate on paper orders, manual stock checks, and Excel-based reporting with 2-day data lag. This operational gap costs 15-20% of potential revenue in missed orders, errors, and inefficiencies. We've built distribution technology platforms for companies with 20 to 500+ field reps, helping them transition from paper to digital in as little as 3 weeks.

    Common Challenges

    • Manual order collection and paper-based processes causing 2-day data delays
    • No visibility into field sales performance or daily route coverage
    • Inventory discrepancies across warehouses leading to stockouts and oversupply
    • Manual invoicing and payment collection with no real-time financial tracking

    Our Solutions

    Mobile van sales app with offline capability, GPS tracking, and real-time sync
    Route optimization engine that maximizes coverage and minimizes travel time
    Real-time dashboards for managers with daily KPIs per rep, per route, per product
    Weave Wider
    Weave Wider

    Sector context for ERP systems, mobile apps, and AI solutions

    Regulatory and operational realities in MENA

    Whether you operate in Lebanon, Saudi Arabia, Qatar, or Iraq, local payment rails, tax reporting, and workforce expectations influence how ERP systems and mobile apps should behave. We map these during discovery rather than bolting them on at UAT.

    Frequently asked questions

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