Babylon Agency Client App
We built a client-facing mobile app for Babylon Agency that centralizes communication, ad activity access, and spending visibility — replacing fragmented WhatsApp threads with a professional client experience.
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Overview
We built a client-facing mobile app for Babylon Agency that centralizes communication, ad activity access, and spending visibility — replacing fragmented WhatsApp threads with a professional client experience.
Client & organization context
Babylon Agency serves advertising and marketing clients who previously relied on WhatsApp for updates, reports, and campaign communication.
The business challenge
Client communication scattered across WhatsApp made it hard to access ad activity, spending reports, and campaign updates in one professional place.
Problems we needed to solve
- Fragmented client communication through WhatsApp threads
- Difficult access to ad activity and campaign status
- No centralized spending and report visibility for clients
- Unprofessional client experience for an agency brand
What Weave Wider built
We delivered a dedicated client mobile app with centralized messaging, ad activity dashboards, spending and report access, and structured campaign updates.
Core features & workflows
- Client mobile app with secure login
- Centralized communication and update feed
- Ad activity and campaign status views
- Spending and report visibility for clients
- Agency-branded professional client experience
Solution approach
We mapped how Babylon's team and clients exchanged information daily, replaced WhatsApp dependency with structured in-app communication, and connected ad reporting data to client-facing views.
Business impact
- Centralized client communication in one app
- Clearer access to ad activity and campaign updates
- Spending and report visibility for clients
- Reduced dependence on WhatsApp for client updates
- Professional client experience aligned with agency brand
- Stronger digital offering for Babylon Agency
Industry
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